The packaging industry has revolutionized the market when it comes to representing the product. It not only has offered the most unique packing but also changed the way people see a product and make their decision regarding the purchase. 


The product packing is not just about the containment like the old times but it plays an important role in building a strong and powerful image of the brand, such as:
  • It gives an attractive appearance to the product
  • Represent the product and the brand
  • Develop trust between the customers and the business
  • Market and advertise the product among the target audience
  • It gives an identity to the business
It is inevitable to make your mark in the market without a product packing that is effective and efficient, especially when you are running an online business. It is important to communicate with the customers to develop trust that helps in the growth of the brand.
Here are some of the most amazing e-commerce businesses that have made their mark in the market with the eCommerce packaging.

Birch Box


Birch Box is a monthly subscription service that offers cosmetic and beauty product samples on a monthly or fortnightly basis. The fact is that what makes them the most popular is there branded custom packaging. They offer different product boxes every month according to the products and the items that are packed inside the box. You will be amazed to hear that they have almost a quarter of million YouTube unboxing videos completely dedicated to them
Opening the box, there is a card inlay that describes all the products that are packed inside the box. Underneath that card, there is an internal wrapping paper that goes with color or theme of the box. They always add some custom stickers inside the box with motivational and encouraging words like strength, creativity, and passion. It helps customers in connecting with the packaging and encourages them to keep the box and collect the sticker on a monthly basis

Scent by Mail


In e-commerce, packaging serves an extremely important role as customers are not able to interact with the brand in person. Custom packing that is relatable to the product and the customer and brand help in developing a more trusting relationship. Sent by mail is one of those subscription companies that offer a very lively and bold design elements.
They have a rigid box that is printed with custom patterns and logo in the center. The inside of the box is also customized with their brand color and hello note on the inside of the lid.
They have used a very convenient way of packing product, which for sure grab the attention of the customer and impress them in the most effective manner, for instance, receiving hello note right after opening the box and thank you message creates sentimental attachment of the customer with the brand.

Yojoki Tea


When it comes to packaging design, minimalism is a new trend. Yojoki tea is associated with fairly minimalistic yet attractive packing that looks extraordinary and artistic in character. They have folding boxes with floral patterns as a background and solid white space with the custom logo which offers a very heavy branding and clear communication. It is not hard to find the best e-Commerce packaging supplies as there are a lot of wholesale vendors that offer the most attractive and functional encasement in the cheapest rates possible.

Winter Warmers


Aesthetic play an important role in presentation as it is the first thing that a customer sees regarding a product. Winter warmer is one of the brand that takes its presentation and aesthetic appeal of the product very seriously. The creator has used festive socks folded very nicely inside a can-shaped container with black white and red printing patterns that gives a vintage feel to the box.

Stor


An Irish E-Commerce business is driven by social and environmental awareness when it comes to product presentation. They use recycled cardboard boxes in a very unique and minimalistic shape. These boxes are totally plain with logo imprinted custom sticker on the top that makes a subtle yet solid branding.

Thrive Market


Thrive market differentiate from other subscription boxes because it is a grocery service. This is to bring farmer's market at your doorstep in the most affordable and captivating manner. It is a perfect subscription box for the health-conscious consumers looking for food supplements and grooming products without any hassle. They are very peculiar regarding their product boxing, they do it all by their self rather than using the third party.
They have an amazing website and box branding but the focus that has been put is on the inside of the box more than anything else. They have created a brown plain cardboard box with their custom logo and custom tape that seals the box while inside of the box is completely printed with their color and logo. It creates very unique and captivating product boxes keeping things tidy yet trendy.

Dollar Shave Club


Dollar shave club is a men's grooming service that offers competitive quality shaving gear delivered on a monthly basis. They have chosen to go minimalistic with their cardboard boxes as it was perfectly going with their style. Their Kraft paper rigid box with box inserts hold the product in place. They have the custom cards printed with the branded logos and messages that grab the attention of the customers instantly.
Even though their products are not branded and they buy their items mostly from Dorco, which you can directly for far less, but still they managed to impress more than 10,000 Instagrammers to make their unboxing video. Packing is certainly more important than the product to create first an everlasting impression on the customers.
It is obvious that no matter how much money you put on the product if e-Commerce packaging is not right you are not going to get anywhere. Customization has made it challenging for the companies to create distinction among the product but unique shapes, designs, and custom printing in a way that represents the brand most effectively and impressively can do the job.