Halloween is about to knock our doors, and that means everyone has already planned for a horrifying uplift. From customers to companies, the spirit of celebrating 31 October with full passion is proceeding. Americans are already stocking up candies. While everyone is sharing spooky treats, we have something in stores for all the packaging designers out there. Being a designer, you must be aware of the fact that the thing differentiates Halloween candy the most from other candy is, of course, the packaging it comes in.
Halloween is probably the time of the year everyone waits for – be it kids, adults, or older citizens. Everybody wants to get the full vibe of 31 October. For making everyone’s experience even exciting, businesses up their advertisement game particularly for this day. From food companies to cosmetic brands and from clothing companies to other retail stores, every business decorates its stores and customizes its packaging, particularly for this season.
While still, there are many businesses that miss out on an amazing opportunity of setting their products apart and increasing sales. They don’t consider investing in creating holiday packaging. As a result, they experience a decline in their sales. Think like a customer, don’t you get bored when you see the same thing again and again? Don’t you want other brands to bring something new to the shelves? You do, right? Thus, being a packaging designer, make sure that you are creating designs that will make customers go wow.
Let’s take an example of Starbucks cups, which are probably more famous than the drinks, coffee, and deserts. They still introduce special cups that have spider webs, skulls, and snakes on them just to make their customers more excited about buying their drinks. You need to do exactly the same. You should design packaging that is different yet so Halloween. What could be the better option than choosing cardboard boxes to create custom Halloween packaging? In this article, we’ll tell you why you need to choose cardboard boxes for packing Halloween stuff and how to design them. For this, you need to check out this article till the end!
Why Choose Cardboard Boxes For Designing Custom Halloween Boxes?
You might have noticed that almost every product is preferred to pack in cardboard boxes. It is because if so many reasons. Cardboard is eco-friendly, recyclable, easy-to-dispose, lightweight, and sturdy. For packaging designers, it is the ideal choice because any printing technique lays beautifully on this sturdy material. It means designers are allowed to create what their imagination wants them to create. Plus, when candies, chocolates, cosmetics, and other products are packed inside the cardboard packaging it certifies the protection and safety of the product for the longest time. Therefore, cardboard is the best option to choose from.
How to Design Cardboard Boxes for Halloween?
When designing packaging for packing Halloween products, make sure you use befitting colors, packaging material, and graphic elements to get the right feel. Here is what you need to do:
Choose Right Colors
Yes, you can choose any color to complement your design, but choosing the color pallet that is famous for this month is recommended. Six colors are most famous for Halloween season, such as purple, orange, green, black, brown, and red. Be sure to choose the color that is representing your brand well and making the packaging look like Halloween at the same time.
Orange is the most famous color for fall and Halloween in particular. It mainly represents the pumpkin, which screams fall plus. If you incorporate this color into your design, then it will give it more liveliness and creativity. Purple is the second most famous color after the orange, which symbolizes supernatural beings and mystery perfect to represent witches and monsters while green is used to disgust you. If you don’t want to create packaging entirely in these colors, then you can incorporate these colors with your existing designs.
Incorporate Halloween Symbols
When it comes to choosing icons, symbols, and vectors, you are allowed to be as negative as you want. With that we meant, Halloween is all about mystery, monsters, skeleton, etc. and you can choose these symbols to drop in a few skulls or spread the background of your custom cardboard boxes with cobweb. A few of the most famous Halloween symbols include:
- Zombies
- Ghost
- Calavera
- Skeleton
- Bats
- Black cats
- Lantern
- Witch hat
- Haunted house
- Werewolf
- Pitchfork
Choose the Right Font
The typeface of the packaging is just as significant as the other elements, such as color and graphic vectors. Font of your packaging alone can win the whole game for you. If you are everything spooky, creepy, and scary and not choosing the Halloween-ish font, then say bye-bye to sales. Fonts on the cardboard Halloween packaging should be rugged, sharp, scratched, pointy, eroded, and drippy. You can even customize your typeface to give your packaging a unique touch.
Summing it Up
Above in this article, we’ve mentioned how you can create an amazing design on cardboard boxes. Halloween is coming. You need to be as creative as you can with your design to compete with other brands and make your products stand out. Custom Halloween boxes will help you in doing so. They will also help in attracting more customers, and you will experience a boost in your sales.
5 Comments
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